Loveda is a Croatian brand of natural cosmetics
Located beneath Bilogora towards western Slavonia, there is Veliki Grđevac and the small village of Dražica, where we cultivate chamomile on its beautiful fields. We grow it organically, and through steam distillation in our own facilities, we obtain high-quality blue oil and hydrosol.
Loveda products are made from natural ingredients. They do not contain parabens, sulfates, and are fragrance-free.
Our values
Why chamomile?
The description of the long-known medicinal properties of chamomile (Matricaria Chamomilla L.) is evident in the record of the renowned botanist Hieronymus Bock from the year 1546: "Without this flower, the entirely common chamomile, nothing can be achieved because there is no more useful plant as a remedy than the chamomile flower, which is used for almost all illnesses."
Medicinal compounds
The key medicinal compounds in chamomile are chamazulene, α-bisabolol, and bisabolol oxides, and their molecular content depends on the chamomile species. The German chamomile variety is the most valued and widely used for medicinal purposes.
Many benefits
The medicinal components of chamomile essential oil and hydrosol have strong anti-inflammatory, antiallergic, antispasmodic, sedative, and antiseptic properties. Therefore, they find application in the treatment and care of skin prone to inflammation, allergies, irritations, eczema, atopic dermatitis, burns, rashes, and other redness and irritations. Chamomile essential oil is a true blessing for dry skin, as its chemical components, especially chamazulene, prevent water loss.
White chamomile, blue oil.
The blue color in chamomile oil is attributed to the compound chamazulene, which is formed through synthesis during the steam distillation of chamomile flowers.